BRANDIMAGE - DESGRIPPES & LAGA
Creation date
1971
Abilities
Brand, identity and product strategy, business structure, internet
Directors
Joël Desgrippes | François Caratgé | Alain Doré | Colette Lafond
9 offices on 3 continents with 300 employees:
Brandimage – Desgrippes & Laga was born in 2008 out of the merger that joined Desgrippes Gobé with Laga.
Case Study
CREATE A NEW LINE OF HEALTH FOOD PRODUCTS AND STRUCTURE PRODUCT INFORMATION
2008
FRANCE, BELGIUM, CANADA, SPAIN, SWITZERLAND
KOT
Kot, the number-one brand worldwide for gourmet dieters, wanted to release a range of well-balanced and original frozen products: crêpes, ice creams, and pizza. A daring exploit! Kot hired Brandimage-Desgrippes & Laga to develop a graphic strategy and graphic territory that mark a break with tradition.
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