BETC DESIGN
Creation date
1991
Abilities
Branding, product, packaging, retail, digital
Directors
Christophe Pradère
Design is creating an emotional and personal interface between the Brand and the user, its public.”
Case Study
CREATE A CHIC AND FEMININE BRAND EXPERIENCE
2008
INTERNATIONAL
GROUPE RÉMY COINTREAU
The Rémy Cointreau group and BETC Design had formerly worked together for Piper champagnes. This time the objective of the brief was to create a top-of-the-range experience for the Cointreau brand and to encourage its use as a cocktail in exclusive social circles.
BETC Design suggested a strategy based on co-branding.
Retrouvez cette agence et bien d'autres sur http://www.designineurope.com/en-EN/design-agencies/16-betc-design